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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20150616T113000Z
DTEND:20150616T130000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Business Educational Seminar - Search Engine Optimization
DESCRIPTION:We hear it all the time\; but do you really know what Search Engine Optimization (SEO) is and how it works?\n\n\n\nSearch Engine Optimization is a methodology of strategies\, techniques and tactics used to increase visits to a website by obtaining higher ranking placements on the search results page. A higher ranking on search engines will help potential customers find your website or products easier\, which can translate into more sales.\n\nThis training will show you:\n\n\n	Simple strategies to improve your website and search engine rankings\n	How to understand and address Google's latest search ranking factors\n	What are the most effective SEO tactics for local businesses\n	What you should really be measuring in your SEO reports (spoiler: it's not search rankings!)\n	Is SEO the right online marketing strategy for my business? If not\, what is?\n\nPresented by Aaron Katz of Matter Communications\n\nDirector\, Search Marketing Services\n\n\n\n\n\nTuesday\, June 16\n\n\n\nCheck in 7:30 AM\n\nPresentation 8   9 AM\n\nLocation Joppa Flats Audubon\n\n$20 for members and $35 for non-members
X-ALT-DESC;FMTTYPE=text/html:<span style="font-size: 14pt\;"><span style="font-family: calibri\,sans-serif\;"><span style="color: rgb(51\, 51\, 51)\;">We hear it all the time\; but do you really know what Search Engine Optimization (SEO) is and how it works?</span></span></span><br />\n<br />\n<em><span style="font-family: calibri\,sans-serif\;"><span style="color: rgb(51\, 51\, 51)\;"><span style="font-size: medium\;">Search Engine Optimization is a methodology of strategies\, techniques and tactics used to increase visits to a website by obtaining higher ranking placements on the search results page. A higher ranking on search engines will help potential customers find your website or products easier\, which can translate into more sales.</span></span></span></em><br />\n<strong><span style="font-size: 14pt\;"><span style="font-family: calibri\,sans-serif\;"><span style="color: rgb(51\, 51\, 51)\;">This training will show you:</span></span></span></strong>\n\n<ul>\n	<li style="font-style: normal\; font-weight: normal\;"><span style="font-family: calibri\,sans-serif\;">Simple strategies to improve your website and search engine rankings</span></li>\n	<li style="font-style: normal\; font-weight: normal\;"><span style="font-family: calibri\,sans-serif\;">How to understand and address Google&#39\;s latest search ranking factors</span></li>\n	<li style="font-style: normal\; font-weight: normal\;"><span style="font-family: calibri\,sans-serif\;">What are the most effective SEO tactics for local businesses</span></li>\n	<li style="font-style: normal\; font-weight: normal\;"><span style="font-family: calibri\,sans-serif\;">What you should really be measuring in your SEO reports (spoiler: it&#39\;s not search rankings!)</span></li>\n	<li style="font-style: normal\; font-weight: normal\;"><span style="font-family: calibri\,sans-serif\;">Is SEO the right online marketing strategy for my business? If not\, what is?</span></li>\n</ul>\nPresented by Aaron Katz of Matter Communications<br />\nDirector\, Search Marketing Services<br />\n<br />\n<br />\nTuesday\, June 16<br />\n<br />\nCheck in 7:30 AM<br />\nPresentation 8 &ndash\; 9 AM<br />\nLocation Joppa Flats Audubon<br />\n$20 for members and $35 for non-members<br />\n&nbsp\;
LOCATION:Massachusetts Audubon Joppa Flats
UID:e.1189.14690
SEQUENCE:3
DTSTAMP:20260413T130824Z
URL:https://business.newburyportchamber.org/events/details/business-educational-seminar-search-engine-optimization-06-16-2015-14690
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